Some days, putting yourself out there on social media is the last thing you want to do.

Is this you? Teetering on the edge of that plank?

Maybe you’re having a bad week or a confidence wobble. Someone else in your sector is shouting louder. Perhaps your last post didn’t get much engagement. Or you just can’t think of how to say what you want to say in an authentic way, even though you’re brilliant at what you do and have a wealth of experience.

Whatever the case, some days you’d rather take your chances in shark-infested waters than rustle up the voice to get your message out there.

Even the most accomplished among us can struggle. What’s stopping you? See if any of these statements resonate:

🛑 “Blowing my own trumpet feels like boasting – and I was taught not to brag”

🛑 “Who would want to hear what I think?”

🛑 “Other people get way more engagement than me”

🛑 “I hate those ‘look at me!’ posts – I find it hard to share my world”

🛑 “I overthink everything and end up not posting for days”

🛑 “It’s a struggle for me to post in an authentic way that’s true to my values”

🛑 “I play so small, even when doing amazing things in my work”

🛑 “I can’t use humour – it feels weird”

🛑 “There’s no strategy, I just post stuff – people aren’t clear what I stand for”

In this way many great people slip between the cracks.

If you’re not posting frequently, the world can forget you pretty quickly.

You can add enormous value by sharing valuable insights. You’ll get more engagement and more contacts will find you. You’ll attract opportunities and be able to charge what you’re worth.

It’s time to position yourself as a genuine expert in your field rather than staying small.

If you often struggle with your messaging, or find it hard to be consistent, let’s develop a strategy to showcase your expertise in an authentic way and attract all the right attention – contacts, clients, media, podcasts, book publishers.